Take a critical look at your website in regard to these five areas:
1. HOMEPAGE AND CLARITY
Does your homepage offer a viewer answers to the following questions: What can you do for me? Why should I care? Why should I believe you? See examples now!
2. HAVE AN OPT-IN FEATURE
and make it stand out. Get that permission to contact interested parties by giving an incentive. Building your list of contacts is critical.
3. BE CREDIBLE
Add testimonials, awards, clients and associations to build your credibility and underscore your expertise.
4. MAKE IT EASY!
Easy to find information, fill out forms and not too many clicks! You will get much better response.
5. MAKE YOUR WEB POWERFUL
with words, visuals and information. Remember, the bigger, better web wins! See examples now!
Your website is working 24/7 for you. By making the simple and clear changes above, you'll see a big difference in the actual number of leads generated...a big win for you!
Interested in a free review of your website and how it can be turned into a sales dynamo? Give us a call at 650.364.6999 and we will show you how.
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JANUARY
